Pathlabs Celebrates Third Consecutive Year as WorkLife Awards Finalist
Pathlabs Marketing |
January 15, 2025 |
About the WorkLife Awards
The WorkLife Awards recognize outstanding companies and the values that make them exceptional. These awards span various categories, such as best virtual work environments and top employers for parents.
For the third year in a row, Pathlabs is thrilled to be recognized as a finalist in the “Best Workplaces for Young Careers” category. This recognition underscores our dedication to providing unparalleled opportunities for young professionals to grow, thrive, and lead.
Our Commitment to Young Talent
Pathlabs’ continued recognition in the "Best Workplaces for Young Careers" category highlights our commitment to fostering a supportive environment for early-career employees. We recognize the invaluable contributions of digital natives and actively create pathways for their success.
We achieve this through initiatives like YourPath, the ‘Yaklabs’ internal podcast, book clubs, and executive Q&A sessions, which offer tools, mentorship, and valuable facetime with leadership. Our robust feedback systems further prioritize career growth, ensuring our young talent is set up to excel.
A cornerstone of our commitment is the YourPath university course, a 400-level program taught at the University of Montana by Pathlabs leadership. This course provides students with an in-depth exploration of the digital media landscape, covering topics such as ad tech innovations, data privacy, advertising ethics, marketing funnels, and digital strategies. Students gain the foundational knowledge needed to enter the digital media industry and have the opportunity to apply for a YourPath internship upon completing the class. This unique collaboration bridges the gap between academia and industry, preparing students for meaningful careers at Pathlabs and beyond.
What’s Next?
We eagerly anticipate the final announcement for this award category. Regardless of the outcome, being shortlisted inspires us to continue investing in the next generation of talent.
Pathlabs remains a premier choice for those embarking on a career in media execution. Through YourPath and our culture of innovation and mentorship, we are ready to empower and welcome the future leaders of our industry. Connect with us today to learn more.