August 2024 Recap: Second Consecutive Inc. 5000 Ranking, New E-Book for Independent Agencies, and More
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Pathlabs Marketing |
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August 29th, 2024 |
Let's revisit some of Pathlabs' most relevant articles, stories, and features from August.
Top Content of August
Why Independent Agencies Can’t Do It All Themselves: A Guide to Media Execution
E-BOOK ALERT! Pathlabs launched "Why Independent Agencies Can’t Do It All Themselves: A Guide to Media Execution" this month – now featured in Ad Age! Download the e-book to learn how independent agencies can thrive with the right Media Execution Partner (MEP).
What Is Retail Media Advertising? Strategies + Best Practices
Retail media advertising, alongside CTV, continues to surface in headlines as the growth channel of 2024. It’s time you know more about how it works; check out this blog.
Pathlabs in the News
188% Growth Lands Pathlabs on Inc. 5000 for Two Consecutive Years
Pathlabs made the Inc. 5000 list for the second consecutive year, ranking #2,689 with 188% three-year revenue growth! Thanks to our incredible people and powerful agency partners who made this possible. Read more about our ranking.
MiQ to Acquire Pathlabs, Expanding Programmatic Excellence to Independent Agencies
MiQ has announced plans to acquire Pathlabs as it continues accelerating growth and delivering programmatic excellence across the entire digital advertising ecosystem. This will unlock impactful opportunities for midsize independent agencies by blending MiQ's cutting-edge technology and agnostic partnerships with Pathlabs’ deep understanding of this market. Review the details in our press release.
