What is programmatic video advertising? Here's everything you need to know about video programmatic advertising, from the benefits to best practices and more.

Curious about programmatic audio? Let's explore the advantages of programmatic audio advertising + where to start.

What is CTV and what goes into an effective CTV advertising strategy? Explore the advantages of CTV advertising and how to overcome its challenges.

Resources and information for measuring the ROI of your campaigns.

Definitions, Targeting, Examples & More for Digital Marketers

The technology behind digital marketing is complex. But having a cursory understanding of it is important for a digital marketer. One important thing people need to consider is the technology behind tracking ads and advertising tracking.

When it comes to your programmatic budget, how do you truly know what you’re getting for your money?

Whether you’re new to the programmatic landscape or a seasoned vet, it can be tough to know what questions you should be asking to ensure you’re setting yourself up for success.

Programmatic advertising platforms run most digital marketing platforms today. Programmatic advertising in digital marketing is ubiquitous, but it wasn’t always that way. The easiest way to understand programmatic advertising is to go through a brief history of advertising on the web.